43rd State of Mind ®

43rd State of Mind ®43rd State of Mind ®43rd State of Mind ®

43rd State of Mind ®

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Spotlight on IDAHO Artisans, Craftsman and small businesses

FEBRUARY Spotlight

43rd state of mind-small business spotlight-oma and popies-1

Support Entrepreneurs in Idaho

Every month we will highlight a local small business in Idaho. We hope that you can find a way to support them with a purchase, a follow and a like on social media and share that business with friends and family!


43rd state of mind-small business spotlight-oma and popies-2

OUR PRODUCTS

 

We’re redefining the art of culinary innovation

At Oma & Popie’s, we’re leading the charge in one of today’s hottest food trends - Fusion of Sweet & Spicy Flavors.

Our products embrace the growing demand for "swicy" flavors—combining sweet and spicy in a way that's both unexpected and irresistible. This distinct flavor profile
offers something new for consumers tired of the same old sweet-and-salty combinations.

Our customers are looking for bold, adventurous tastes, and our award-winning sauces, spice blends & beef jerky deliver just that. 

Oma & Popie's® is devoted to delivering premium-quality ingredients and flavors in every bite.


Our Amazing Flavors:

  • Drunk Uncle (Brown Sugar Bourbon)
  • Wingin' It (Sweet & Spicy) 
  • Ja Makin' Me Crazy (Jamaican Jerk)
  • Ying Yang
  • Bodacious Bayou (Smoky Cajun)
  • Hawt Mess (Sweet Kickin' Burn)







43rd state of mind-small business spotlight-oma and popies-3

MEET THE OWNERS

 

Hello we are Jan(Popie) and Gail(Oma) Zarr and we are the founders of 

Oma and Popie's Specialty Foods. We are the creators of award-winning sauces, seasonings, and jerky that blend bold, sweet, and spicy flavors. Born from adventure and flavor innovation, our Idaho-based brand delivers handcrafted “swicy” creations—made with all-natural ingredients—where flavor truly knows no boundaries.

In late 2025 and early 2026, Oma & Popie’s continued its award-winning streak, racking up three more major honors. Our bold Ying-Yang flavor earned 1st Place at the International Flavor Awards, while our fiery 5-Alarm Beef Jerkycaptured 3rd Place at the same competition. Adding to the momentum, 5-Alarm Beef Jerky also took home a 2nd Place Scovie Award, further cementing our reputation for delivering fearless, unforgettable flavor.

At Oma & Popie’s, we are proud to support the heroes who have served our country — and the families who stand beside them. A portion of every purchase goes toward programs that uplift veterans and their loved ones, providing resources, care, and opportunities for a brighter future. When you choose our products, you're not only savoring bold, unforgettable flavor — you're also helping us give back to those who’ve given so much. In honor of Popie's Dad, Navy Chief Petty Officer - John August Zarr.

oma and popie's

SUPPORT LOCAL... SUPPORT IDAHO...

Enjoy award winning sauces, seasonings and jerky made right here in Idaho.

 Because when flavor has no limits, neither do the memories. In short, Oma & Popie’s delivers more than just a product—it’s a flavorful journey filled with authenticity, creativity, and quality that elevates everyday meals. 


SAVE 15% WITH AN ORDER OF $35.00 OR MORE WITH OUR EXCLUSIVE DISCOUNT CODE "43RDSTATE"

VISIT OMA AND POPIE'S websitevisiT OMA AND POPIE'S on facebook

JANUARY Spotlight

Support Entrepreneurs in Idaho

Every month we will highlight a local small business in Idaho. We hope that you can find a way to support them with a purchase, a follow and a like on social media and share that business with friends and family!


alfie's smoked salsa-43rd state of mind-idaho small business spotlight-6

OUR PRODUCTS


 Discover the rich, smoky flavor of Alfie's Smoked Salsa. Crafted with premium ingredients, this salsa delivers a perfect balance of smokiness and  heat, making it ideal for any palate. Whether you’re dipping, topping, or cooking, our smoked salsa is designed to elevate your culinary creations. At Alfie's Smoked Salsa, we pride ourselves on quality and flavor, ensuring every container meets our high standards. Bring home the essence of authentic taste and enjoy a salsa experience like no other. 


TRY OUR AMAZING FLAVORS OF SALSA


  • SMOKED RED SALSA-MILD
  • SMOKED RED SALSA-MEDIUM
  • SMOKED RED SALSA-HOT
  • SMOKED GREEN SALSA-MEDIUM
  • EXTRA HOT SMOKED SALSA
  • SWEET AND SMOKEY SALSA


ALSO TRY OUR SMOKED CHEESE SQUARES


  • DILL RANCH
  • STEAKHOUSE
  • RANCH
  • SPICY DILL





alfie's smoked salsa-43rd state of mind-idaho small business spotlight-5

MEET THE OWNERS


 We are a family of three living in South Nampa, Idaho. For over 23 years, Alfie Lane has been perfecting the art of smoked salsa, turning fresh ingredients into a flavorful experience that brings people together. After a lot of prep work and hoops to jump through, we officially opened our business in 2022. It has been a roller coaster to say the least. 
The idea began with having excess wood soaking in water. He thought of the idea of trying to make smoked salsa. After lots of trial and error he has mastered the smoking technique of our vegetables and opened the minds of people who have never thought this was possible.  
Since opening, the experience has been full of highs and lows. We've celebrated exciting milestones, like our first sale and positive customer feedback. We were thrilled to announce that our medium salsa had been awarded first place in an International flavor award competition in 2025 for fresh salsa. We plan to enter more competitions with some of our other levels in the future.  
We have called Idaho our home since June 2017, and we absolutely love it here. The state offers a wealth of outdoor activities that we truly enjoy, including fishing in its many rivers and lakes, kayaking through scenic waterways, biking along beautiful trails, hiking in breathtaking landscapes, and relaxing in natural hot springs. Idaho’s natural beauty and endless opportunities for adventure make it the perfect place for our active lifestyle.

ALFIE'S SMOKED SALSA

SUPPORT LOCAL... SUPPORT IDAHO...

Enjoy small batch SMOKED salsa made right here in Idaho.

With several flavors and heat levels to choose from, you can enhance the flavor of your favorite food. Fresh ingredients and a passion for flavor sets Alfie's apart from the rest. Try some today.

USE OUR EXCLUSIVE DISCOUNT CODE "43RDSTATE" TO GET 15% OFF YOUR NEXT ONLINE ORDER.

VISIT alfie's smoked salsa websitevisiT alfie's smoked salsa on facebook

december Spotlight

sunshine -sauce-43rd state of mind-spotlight-1

Support Entrepreneurs in Idaho

Every month we will highlight a local small business in Idaho. We hope that you can find a way to support them with a purchase, a follow and a like on social media and share that business with friends and family!


sunshine -sauce-43rd state of mind-spotlight-3

OUR PRODUCTS

The Sunshine Sauce is a craft hot sauce made with a perfect blend of clean ingredients like garlic, tomatoes, onions, and Arbol chiles. Made with light olive oil, it has a smooth, creamy texture and bold, versatile flavor that pairs perfectly with all your favorite foods.

Whether you are dipping, drizzling, or marinating Sunshine Sauce brings flavor to every bite.


TRY OUR AMAZING FLAVORS

  • Mild Sunshine Sauce
  • Original Sunshine Sauce
  • Extra Spicy Sunshine Sauce
  • Spicy Ranch
  • Spicy Aioli





sunshine -sauce-43rd state of mind-spotlight-2

MEET THE OWNER

The Sunshine Sauce was created in 2022 in Boise by founder Mitch Zotovich. Mitch loves garlic and wanted a clean, versatile spicy condiment that tasted good on everything. He started by making small batches and selling at farmers markets, and the sauce took off quickly with steady growth and a loyal local following.

Today The Sunshine Sauce is sold in every Treasure Valley Fred Meyer, the Boise Co Op, JD’s Bodega, and will soon be carried in every Albertsons in the Treasure Valley. 

Mitch built the brand on simple values. Real ingredients, bold flavor, and a product that works on almost anything. The Sunshine Sauce is also known for strong customer service and an ongoing commitment to supporting the community.

The Sunshine sauce

SUPPORT LOCAL... SUPPORT IDAHO...


Enjoy a small batch garlic sauce made right here in Idaho.

With five flavors to choose from, you can enhance the flavor of any meal. From morning eggs, to fish tacos and even sushi, you'll be glad you have some Sunshine Sauce.

USE OUR EXCLUSIVE DISCOUNT CODE "43RDSTATE" TO GET 15% OFF YOUR NEXT ONLINE ORDER.





  

VISIT the sunshine sauce websitevisiT the sunshine sauce on facebook

please visit and support our Past small business spotlights.

Owyhee Candle company
oma and poppies
idaho spice company
Hammer Time Idaho
Idaho Wine Tours
Mystic saddle ranch
GRAND TETON DISTILLERY
PINEHURST RESORT
CITY PEANUT SHOP
CHERRY HILL FARMS
TWO RIVERS COFFEE ROASTERS
EMULATE WELLNESS

please visit and support our Past small business spotlights.

naked mixers
weiser classic candies
IDAHO SCENICS PUBLISHING
BETTER MAN BEARD
CREEKSIDE MALLOW CO
homemade by dorothy
scotty's country smokehouse
IDAHO BARKERY
POP'S POPCORN FACTORY

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